Microtrends: The Small Forces Behind Tomorrow's Big Changes
by Mark Penn, E. Kinney Zalesne
ISBN 13: 9780446580960
Format: Hardcover (448 pages) Publisher: Twelve Published: 05 Sep 2007 Other Format: Hardcover, Illustrated, Paperback
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by Mark Penn
ISBN 13: 9780446699761
Format: Illustrated (480 pages) Publisher: Hachette USA Published: 15 Jun 2009 Other Format: Hardcover, Paperback